Perennial launches Diamond Partner scheme and welcomes the GMA as one of its four new Partners


Perennial launches Diamond Partner scheme and welcomes the GMA as one of its four new Partners

Horticulture trade charity Perennial has launched a new Diamond supporter level within its Perennial Partner scheme, allowing businesses to show their support by signing up for an annual donation of £5,000. There are Perennial Partner levels to suit all - between £100 and £5,000 per annum. 

The new Diamond category comes as the charity confirms four new Perennial Partners, announced during the Party for Perennial on 15 January. The Grounds Management Association and GK Wilson Landscaping have become Platinum Partners, while W Crowder & Sons has signed up as a Gold Partner and Bulldog Tools is now a Silver Partner.

The Perennial Partner scheme generates an essential, regular income for the charity, enabling it to plan its services for the future and commit to recruiting the caseworkers and debt advisers so heavily relied upon by its clients. Businesses can choose the level of support that is appropriate for their business - Diamond, Platinum, Gold, Silver or Bronze.

Laura Garnett, Development Manager at Perennial says: “We have forged strong relationships with many businesses and organisations in the industry. We are delighted to welcome our four new Partners and would encourage others to follow their lead.  We rely on our Partners, not only for the valuable financial contribution they bring, but also to help us spread the word about the support we can give colleagues when times get tough.”

Speaking on the GMA becoming a Platinum Partner Tim Gray, Director of Business and Membership said “For some time now the GMA has been supporting Perennial in the tremendous work it does. We are delighted that Perennial are moving to engage further to assist people working within the grounds care sector. We wanted to step up our financial support and will be partnering with them to promote their work to help groundsmen who have fallen on difficult times.”   

For further information about becoming a Perennial Partner, visit or contact Perennial Development Managers, Laura Garnett at or Kate O’Shea at